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Raising money. Changing attitudes. Building brands.

Cocktails al fresco

Charity marketing can no longer be about broadcasting and hoping people will listen. It’s now about having the conversations that real relationships are made of. That’s where we come in.

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We turn juicy conversations into big ideas that change lives

At Burnett Works, we love talking to supporters. In living rooms, kitchens, gardens – even cheese shops. We love rigorous but exceedingly human strategy and creative solutions. Storytelling that involves people. Treating supporters properly. In short, relationship marketing that delivers again and again.

Do you want to get under the skin of your supporters too? Once you do, you’ll never settle for lacklustre planning, ivory tower strategies or lazy concepts. With people’s words ringing in your ears about a cause that’s close to their heart, you’ll want to make everything you do personal, relevant, respectful – and successful.

Intrigued? Come and see what we can do for your charity.

  • Just seen that @planuk are using facial recognition tech so that their bus stop Ad only responds to women http://t.co/eqmowsTf
    12:21pm
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Our work

The results of our approach speak for themselves

We work with not for profits. Fundraising. Campaigning. Branding. Service marketing.

Most of the work you’ll find here has involved creative and client services staff getting down on the ground to have in-depth conversations with people interested in what a charity stands for. We know how to be sensitive. We also know how to dig deeper. And what motivates people is sometimes not what a charity thinks!

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Our clients

Burnett Works clients

If you’re wondering who chooses Burnett Works…

Here you go. Our clients include big, household names and less well-known brands. We find them all fascinating. A good number choose to work with us year after year. Which is always enjoyable, because it means the relationship – and results – just get richer.

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Our people

Meet the people who make things happen

We like people who are friendly, intelligent, experienced and passionate. People who take their work seriously but not themselves. That’s why Burnett Works recruits the people we do. As well as having bags of experience agency-side, many of us have worked in charities (and been clients ourselves) so we do understand the challenges you face – in meeting targets and taking your organisation with you.

Working with us, you’ll meet everyone on your team. We don’t keep creatives behind the scenes – they’re all senior and strategic here. We also have a strong, extended team of planners, media specialists, developers, film-makers and animators. We’d be delighted to tell you more about them too. Just ask.

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Our approach

What’s the big idea?

Burnett Works - Our Approach
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